December 2021 Hotel Performance

December 2021 was the first month to show double-digit improvements in occupancy, rate, demand, and revenue comparing against the same month from 2019, likely making it the best December for hotel…

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October 2021 Hotel Performance

In terms of hotel revenue, 2021 was one of the best, possibly the best, Octobers, with STR reporting just above $20 million in revenue for Anchorage area hotels. Demand increased 32% year over year…

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September 2021 Hotel Performance

Monthly hotel demand in September nearly matched 2019 levels, an encouraging sign in a month that usually marks a seasonal shift in visitation and rates as summer winds down. At $162 per night…

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August 2021 Hotel Performance

August 2021 was the best month for hotel demand in Anchorage ever, improving 73% from 2020, and barely eclipsing the mark set in 2019. While the rebound in demand is encouraging, it's likely that some…

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June 2021 Hotel Performance

June 2021 showed encouraging signs of continued regrowth of travel, though much like May was short of performance seen prior to COVID. It was the best month for hotel demand since June 2019, off by 4%…

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May 2021 Anchorage Hotel Insights

Anchorage hotels saw significant improvements compared to 2020, and yet a ways to go before nearing 2019 benchmarks. May 2021 occupancy increased to 72%, an 81% improvement from May 2020, though shy…

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January 2021 Anchorage Hotel Insights

January 2021 saw noticeable improvement in performance compared to December 2020 for demand, occupancy, and by extension RevPAR for Anchorage hotels. While these are all encouraging signs in the wake…

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Independent Traveler Workshop

To prep for 2021, Alaska businesses gathered for a multi-part workshop dedicated to drawing fully independent travelers. The workshop included in-depth research findings, new marketing tools and…

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